Designing better operations & customer experiences.

We combine behavioral science and data science to study service operations, revenue management, quality, and the experiences people actually have.

Operations Management Revenue Management Quality & Service Customer Experience Behavioral & Data Science AI Business Applications

Highlights주요 활동

Grants, Awards & Experience과제 · 수상 · 경력

Selected Funded Projects주요 수행 과제

2025–26CRM Insight Tool (CIT) development & maintenance — Apple KoreaCRM 인사이트 툴(CIT) 개발·유지보수 — Apple Korea
2025AI LLM-based career recommendation & portfolio system for Biohealth — NRF바이오헬스 AI LLM 기반 진로 추천·포트폴리오 시스템 — 한국연구재단
2021–22Service quality analysis from customer big data — LG Uplus고객 빅데이터 기반 서비스 품질 분석 — LG유플러스
2017–19Revenue management with decision-maker rationality — NRF의사결정자 합리성을 고려한 수익 관리 연구 — 한국연구재단

Awards & Roles수상 · 직책

2024Best Paper Award, Asian Network for Quality Congress, Yokohama최우수 논문상, Asian Network for Quality Congress (요코하마)
2017·20·24Award for Excellence in Teaching, Hongik University우수 강의상, 홍익대학교 (3회)
2024–25Department Chair, College of Business Administration경영대학 학과장
2026Patent: Haptic-based wearable device for obstacle information (KR 10-2946415)특허: 장애물 정보 제공 햅틱 웨어러블 기기 (KR 10-2946415)